Let’s face it: body odor is a fact of life. We all sweat. It’s our body’s natural way of regulating temperature. But the not-so-pleasant smell that sometimes follows? That’s where things get interesting. Contrary to popular belief, sweat itself is actually odorless. The culprit behind body odor is the bacteria living on our skin, especially in warm, moist environments like the underarms. When these bacteria break down proteins in our sweat, they release unpleasant-smelling compounds.
Fun fact: Researchers have discovered that certain genes—specifically the ABCC11 gene—play a major role in determining how much body odor we produce. People with a certain variation of this gene don’t produce the compounds that lead to strong underarm odor. It's more common in East Asian populations, and some scientists believe this variation could eventually lead to body odor being “bred out” of the human gene pool. That’s right—your DNA may be determining how fragrant (or not) you are, and it’s fascinating how genetics and evolution are slowly influencing even our hygiene needs.
A Look Back: From Ancient Cover-Ups to Modern Solutions
While today's options line drugstore shelves, masking body odor isn't a new concept. Throughout history, humans have gone to some wild lengths to smell better. Ancient Egyptians used perfumed oils and even scented wax cones worn on the head that would slowly melt, releasing fragrance. This wasn't just about smelling good—it was a form of status, beauty, and spiritual cleanliness. The Greeks and Romans favored baths and herbal-infused powders, often combining these with natural plant oils. They believed that a clean body was essential to a virtuous mind and soul.
During the Middle Ages, where bathing was often infrequent due to cold climates and superstitions about disease, people relied on bouquets of herbs (known as posies) or aromatic vinegar to counteract body odor. Royal courts even installed perfumed gloves and sleeves to allow nobles to subtly mask unpleasant smells in social interactions. In 19th-century high society, it was considered impolite to mention body odor at all. Instead, people discreetly reapplied cologne or used handkerchiefs dabbed in perfume to ward off unpleasant smells in close quarters. Hygiene evolved hand-in-hand with cultural norms and technological progress, paving the way for today’s products.
The Birth of Deodorant: A Modern Fix with Mixed Results
The first commercial deodorant, Mum, was introduced in the late 1800s. It was a cream applied to the underarms and marketed mainly to women—a trend that would continue for decades. Antiperspirants followed shortly after, designed not just to neutralize odor but to block sweat altogether. These used aluminum-based compounds to physically block the sweat glands. While undeniably effective, they also introduced a range of new ingredients into our daily lives.
As the deodorant industry boomed, so did aggressive marketing. Companies played on fears of social rejection and romantic failure. Ads warned women that they would be isolated or undesirable if they didn’t keep themselves fresh and odor-free. Men’s products soon followed, emphasizing strength, power, and control—often reinforcing gender norms through scent profiles and branding. Over time, additives like synthetic fragrances, parabens, phthalates, and triclosan were added to boost shelf life, enhance scent, and increase effectiveness.
But as awareness around health and environmental issues grew, so did the questions. Are these chemicals safe for long-term use? What are the effects of absorbing these substances into our skin every day, sometimes multiple times a day? This has sparked a major shift in consumer behavior, with more people demanding transparency, clean ingredients, and sustainable alternatives.
What's Really in Your Deodorant?
Here are a few ingredients that have come under scrutiny in conventional deodorants and antiperspirants:
Aluminum compounds: Used in antiperspirants to block sweat, they’ve been linked—though not conclusively—to health concerns like breast cancer and Alzheimer’s disease. While research is still ongoing, the idea of clogging sweat glands with metal-based ingredients has raised eyebrows.
Parabens: These synthetic preservatives can mimic estrogen in the body and may interfere with hormonal function. Though found in many cosmetics, their safety is still debated.
Phthalates: Often used to stabilize and extend the life of synthetic fragrances, phthalates are known endocrine disruptors and have been associated with reproductive and developmental issues.
Triclosan: An antibacterial agent that may disrupt thyroid function and contribute to antibiotic resistance. It’s now banned in hand soaps but still found in some deodorants.
These concerns have fueled the rise of natural deodorants—formulas designed to neutralize odor without blocking sweat and without exposing you to controversial chemicals.
Going Clean: The Rise of Natural Deodorants
Natural deodorants don’t aim to stop sweat. Instead, they aim to make sweat less of a problem by managing odor and moisture through natural ingredients. These products often include:
Baking soda: A common odor neutralizer, though it can be irritating to sensitive skin.
Magnesium hydroxide: A gentler alternative to baking soda, it also neutralizes odor.
Arrowroot powder or kaolin clay: These help absorb moisture without blocking pores.
Coconut oil, shea butter, and essential oils: These nourish the skin and offer antibacterial properties.
Consumers today are looking for transparency and simplicity. As a result, natural deodorant brands have surged in popularity. Many offer trial sizes, subscription models, and recyclable packaging. Some even tailor their formulas to different body types or environmental conditions.
DIY deodorant methods have gained popularity too. From baking soda pastes to lemon juice spritzes to apple cider vinegar wipes, people are experimenting with ways to control odor without chemicals. And while results vary, the trend points toward a deeper interest in body autonomy and holistic health.
Understanding the Detox Phase
When switching to natural deodorants, many people report a “detox” period. This phase typically lasts from several days to a few weeks and is characterized by increased odor or moisture. That’s because your body is adjusting to no longer being blocked by aluminum. Sweat glands that were previously clogged begin to function normally again, and your skin’s microbiome starts rebalancing.
Tips to support the detox phase include:
Gentle exfoliation: Removes buildup and dead skin cells
Hydration: Drinking plenty of water helps flush toxins from the body
Clean diet: Reducing processed foods and increasing fiber can help support your body’s natural detox pathways
Patience: Everyone’s body reacts differently, and the process can take time
With proper support, most people find that their body odor becomes milder and more manageable over time. In fact, many report they need less product once their body adjusts.
5 Healthier Deodorant Options to Try
- Lume Deodorant Lume has made waves for its gentle, pH-balanced formula that's safe for anywhere on the body. It's aluminum-free, baking soda-free, and cruelty-free. It uses mandelic acid to control odor-causing bacteria and is available in scented and unscented varieties. Lume is also great for people dealing with under-boob sweat, thigh chafing, or feet odor. Available on Amazon: Lume Deodorant
- Native Deodorant Native is a widely loved option known for its clean ingredient list and wide variety of scents. It includes baking soda, coconut oil, and tapioca starch. It goes on smoothly, feels luxurious, and provides all-day protection. Native also offers plastic-free packaging and sensitive skin formulas. Available on Amazon: Native Deodorant
- Each & Every This vegan, sustainable deodorant features only a few simple ingredients and essential oils for fragrance. It uses dead sea salt instead of baking soda for odor control, making it great for sensitive skin. Each & Every is packaged in eco-conscious containers and is EWG-verified for safety. Available on Amazon: Each & Every
- Schmidt’s Natural Deodorant One of the pioneers in the natural space, Schmidt’s uses baking soda, arrowroot, and plant-based powders. They offer both baking soda and sensitive-skin formulas, and their scents are strong, unique, and long-lasting. From Jasmine Tea to Charcoal & Magnesium, Schmidt’s has a scent for every preference. Available on Amazon: Schmidt's Deodorant
- Crystal Mineral Deodorant Stick A more minimalist approach, this product uses natural mineral salts to form a barrier against odor-causing bacteria. It's fragrance-free and lasts a long time, though it doesn’t stop sweat. It’s ideal for ultra-sensitive users or anyone seeking a no-frills solution. Available on Amazon: Crystal Deodorant

Comparison at a Glance
Brand | Key Features | Best For |
---|---|---|
Lume | pH balanced, baking soda-free, mandelic acid | Whole body, sensitive skin |
Native | Coconut oil, baking soda, tapioca starch | Everyday use, scent variety |
Each & Every | Vegan, salt-based, essential oils | Sensitive skin, minimalists |
Schmidt's | Baking soda or sensitive skin formulas | Long wear, scent lovers |
Crystal Stick | Pure mineral salts, fragrance-free | Ultra-minimalist, no residue |
What About Men? Natural Deodorants for Active & Rugged Lifestyles
While much of the natural deodorant conversation has centered around women’s wellness, men are just as affected—if not more—by body odor and the impact of harsh chemical products. Sweat levels, hormonal changes, thicker skin, and an active lifestyle can all contribute to stronger body odor. The good news? The shift to natural doesn’t mean compromising on effectiveness.
Natural deodorants for men are specifically formulated to tackle odor without relying on aluminum or synthetic fragrances. These products often feature stronger essential oil blends, longer-lasting odor control, and more robust moisture-absorbing ingredients.
Here are top natural deodorant options for men, whether you're hitting the gym, working long hours outdoors, or just want a clean, healthy alternative to conventional formulas:
Available on Amazon
Cool and invigorating, this unisex favorite leans more masculine with peppermint, eucalyptus, and rosemary. It uses baking soda, kaolin clay, and hops extract to neutralize odor and control moisture. It glides on smoothly and works well for sensitive skin.
Available on Amazon
Developed with military-grade endurance in mind, this vegan and aluminum-free deodorant is tested by active-duty service members. It uses a baking soda-free formula that’s fragrance-forward, sweat-resistant, and glides on without residue.
Available on Amazon
Specifically designed for men’s skin and needs, Every Man Jack offers clean formulas with scents like Cedarwood, Sandalwood, and Sea Salt. The formula includes cotton extract and aloe to soothe skin, with minimal ingredients and no parabens or phthalates.
Available on Amazon
Native doesn’t just cater to women—its men’s line includes masculine scent profiles like Eucalyptus & Mint, Citrus & Herbal Musk, and Charcoal. Same clean, trusted ingredients with a bolder fragrance and longer wear.
Available on Amazon
Brand | Key Features | Best For |
---|---|---|
Dr. Squatch | Charcoal, probiotics, rugged scents | Active men, strong odor control |
Ursa Major | Kaolin clay, cooling essential oils | Freshness, sensitive skin |
Bravo Sierra | Military-tested, baking soda-free | High-performance use |
Every Man Jack | Simple formula, masculine scents | Men seeking clean grooming |
Native (Men’s) | Clean ingredients, bold masculine scents | Natural switch, daily use |
The All-Natural Route: Does It Work?
Some people opt for the completely natural method: applying lemon slices, spritzing apple cider vinegar, or dusting on baking soda or cornstarch. While this can work for certain individuals, it's often a process of trial and error, and sensitivity to ingredients like lemon or baking soda can occur.
Others explore combinations like bentonite clay masks for armpits or magnesium sprays. These are less mainstream but are gaining attention in wellness communities as ways to detox or rebalance the underarm microbiome. These practices are part of a broader trend toward integrative self-care—looking beyond what’s on the label and asking deeper questions about how our daily habits support or hinder our well-being.
Still, there's something empowering about aligning your personal care routine with your health goals. Your underarms may go through a transition period as they adjust to being aluminum-free, but many users report that their body odor becomes less intense over time as their microbiome balances out.
Smell Good Without the Chemicals: Final Thoughts
Deodorant isn't the enemy. But when it's loaded with chemicals that disrupt your body’s natural functions or raise potential health concerns, it's worth rethinking your options. Natural deodorants have come a long way from the gritty, ineffective formulas of the past. Today, they offer real protection, pleasant scents, and peace of mind.
Whether you go with a thoughtfully formulated product like Lume or Native, or experiment with DIY methods like lemon and baking soda, the key is to find what works for your body. Natural doesn’t have to mean ineffective—and it definitely doesn’t mean sacrificing freshness. What’s more, supporting companies that prioritize sustainability, ethical sourcing, and safe ingredients means you’re not just doing something good for yourself—you’re also contributing to a healthier planet.
Looking for where to start? Explore the product options listed above and see which one aligns best with your lifestyle. Many of them are available online, making it easy to try a new favorite.
Staying fresh doesn’t have to come with a health trade-off. Whether you choose a store-bought natural brand or go fully DIY, opting for clean ingredients is a small shift that can make a big difference for your well-being—and your confidence.